Hydrofarm Holdings Group (NASDAQ:HYFM) and Natural Health Trends (NASDAQ:NHTC) Direct Comparison

Natural Health Trends (NASDAQ:NHTC – Get Rating) and Hydrofarm Holdings Group (NASDAQ:HYFM – Get Rating) are both small-cap consumer discretionary companies, but which is the better stock? We’ll compare the two companies based on their dividend strength, institutional ownership, analyst recommendations, profitability, valuation, earnings and risk.

Insider and Institutional Ownership

63.2% of the shares of the Hydrofarm Holdings group are held by institutional investors. 13.4% of Natural Health Trends shares are held by insiders. By comparison, 3.3% of Hydrofarm Holdings group shares are held by insiders. Strong institutional ownership indicates that hedge funds, endowments, and large fund managers believe a stock will outperform the market over the long term.

Volatility and risk

Natural Health Trends has a beta of 0.49, which means its stock price is 51% less volatile than the S&P 500. Comparatively, Hydrofarm Holdings Group has a beta of 1.91, which means its stock price is 91 % more volatile than the S&P 500.

Analyst Notes

This is a breakdown of the current ratings for Natural Health Trends and Hydrofarm Holdings Group, as provided by MarketBeat.

Sales Ratings Hold odds Buy reviews Strong buy odds Rating
Natural Health Trends 0 0 0 0 N / A
Hydrofarm Holdings Group 0 3 3 0 2.50

Hydrofarm Holdings Group has a consensus price target of $16.00, suggesting a potential upside of 377.61%. Given Hydrofarm Holdings Group’s likely higher upside, analysts clearly believe Hydrofarm Holdings Group is more favorable than Natural Health Trends.


This table compares the net margins, return on equity and return on assets of Natural Health Trends and Hydrofarm Holdings Group.

Net margins Return on equity return on assets
Natural Health Trends 1.42% 1.37% 0.84%
Hydrofarm Holdings Group -3.09% 1.44% 1.10%

Valuation and benefits

This table compares the revenue, earnings per share (EPS), and valuation of Natural Health Trends and Hydrofarm Holdings Group.

Gross revenue Price/sales ratio Net revenue Earnings per share Price/earnings ratio
Natural Health Trends $60.01 million 1.02 $1.09 million $0.07 76.30
Hydrofarm Holdings Group $479.42 million 0.31 $13.42 million ($0.35) -9.57

Hydrofarm Holdings Group has higher revenues and profits than Natural Health Trends. Hydrofarm Holdings Group is trading at a lower price-to-earnings ratio than Natural Health Trends, indicating that it is currently the more affordable of the two stocks.


Hydrofarm Holdings Group beats Natural Health Trends on 8 of 13 factors compared between the two stocks.

About Natural Health Trends

(Get an assessment)

Natural Health Trends Corp., a direct selling and e-commerce company, offers personal care, wellness and lifestyle products under the NHT Global brand. The Company offers wellness products, including liquid, capsule, tablet and powder dietary and nutritional supplements, as well as vitamins and minerals; and herbal products including herbal supplements. It also offers beauty products, such as anti-aging and moisturizing cleansers, creams, lotions, serums and toners; and lifestyle products, which include weight management and energy enhancement supplements. Additionally, the company offers home appliances; everyday products, such as oral care, hair care and body care; and home appliances. It sells its products directly to consumers, as well as through an online retail platform in the United States, Canada, Cayman Islands, Mexico, Peru, Hong Kong, Taiwan, China , Singapore, Malaysia, Thailand, Vietnam, South Korea, Japan, India, Russia, Kazakhstan and Europe. The company was formerly known as Florida Institute of Massage Therapy, Inc. and changed its name to Natural Health Trends Corp. in June 1993. Natural Health Trends Corp. was incorporated in 1988 and is headquartered in Tsim Sha Tsui, Hong Kong.

About Hydrofarm Holdings Group

(Get an assessment)

Hydrofarm Holdings Group, Inc., together with its subsidiaries, is engaged in the manufacture and distribution of controlled environment farming (CEA) equipment and supplies in the United States and Canada. The Company offers agricultural lighting devices, indoor climate control equipment, hydroponics and nutrients, and plant additives used to grow, cultivate and cultivate cannabis, flowers, fruits, plants, vegetables, grains and herbs in a controlled environment; and distributes CEA equipment and supplies, which include grow light systems; heating, ventilation and air conditioning systems; humidity and carbon dioxide monitors and controllers; water pumps, heaters, coolers and filters; nutrient and fertilizer delivery systems; and various growing media based on soil, rock wool or coconut fibre. It also provides hydroponic systems, such as hydro systems, hydro trays and components, meters and solutions, pumps and irrigation systems, water filtration systems, pots and containers, as well as tents and tarps; atmospheric control equipment including controllers, monitors and timers, ventilation/air conditioning equipment, air purification equipment and CO2 equipment; and nutrients and additives. The Company offers its products under the brands Phantom, PhotoBio, Active Aqua, Active Air, HEAVY 16, House & Garden, Mad Farmer, Roots Organics, Soul, Procision, Grotek, Gaia Green, Innovative Growers Equipment, Quantum, Xtrasun, Digilux, Agrobrite. , SunBlaster, Jump Start, Active Eye, Autopilot, Phat, oxyClone and GROW!T. Hydrofarm Holdings Group, Inc. was founded in 1977 and is based in Shoemakersville, Pennsylvania.

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Maria J. Book