Cereals, Digestive Wellness, Plants, Animal Protein, Sweetness, Plant Protein, Fat, Mood & Spirit, Real Foods & UPF Challenge, Provenance

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Dublin, Nov. 21, 2022 (GLOBE NEWSWIRE) — The ’10 Key Trends in Food, Nutrition & Health 2023′ report has been added to from ResearchAndMarkets.com offer.

Understanding which consumer trends will matter most – and what strategies you can use to create success for your business – is a superpower for food industry executives. This unique report is written to empower you and your colleagues to develop this superpower.

For each trend, all important points of the strategy are clearly marked so that you and your colleagues can use this report as a basis for discussion on:

To help you understand your NPD strategy and plans, 10 key trends define:

  1. The 10 most important growth trends in nutrition and health.

  2. The consumer, market and science drivers for each trend.

  3. The direction of travel for each trend.

  4. Which strategies you can use for each trend.

  5. How each strategy develops, using real-world examples of companies and brands

  6. Which trends and strategies you should be thinking about today and which are emerging, so you can prepare for them in the future

  7. Which strategies are more risky and which are less risky.

The report is also available in Powerpoint to make it easier for you to share and discuss with your colleagues, customers and suppliers.

Written in a clear, straight-to-the-point style by people who have both industry experience and scientific knowledge, it’s the only report that tells you what your opportunities and challenges will be and what what you can do to fix it. their.

That’s why, for two decades, the smartest people in the industry have used 10 key trends as a practical tool to help formulate strategy and plan for innovation. Unlike other trending lists that feature 10 entirely new things every year, we only focus on the most important long-term trends – the ones that will stick.

Companies from America to Japan, Australia to France, and Sweden to South Korea rely on this report and find themselves returning again and again to the 10 key trends for guidance.

Who will benefit from reading 10 key trends?

  • Brands large or small looking for strategic direction or wanting to refine their strategy

  • Ingredient suppliers trying to understand their product opportunities and how to help their customers succeed

  • Researchers try to figure out how to commercialize the science of nutrition

  • Start-ups (or anyone considering a start-up)

  • Investors looking to invest their money wisely

Main topics covered:

Introduction

Category Opportunities

  • Mega Trend 1: Fragmentation of Health Beliefs

  • Mega Trend 2: Naturally functional

  • Mega Trend 3: Weight Wellness

  • Mega Trend 4: Snackification at the heart of the strategy

  • Mega Trend 5: Sustainability

Top 10 trends

  • Key Trend 1: Carbohydrates – Cereals with benefits, fewer, greener

  • Key trend 2: digestive well-being is diversifying

  • Key trend 3: plants made practical

  • Key Trend 4: Animal Proteins Are Activating

  • Key trend 5: softness reinvented

  • Key Trend 6: The Plant Protein Paradox

  • Key Trend 7: Redefining Fat

  • Key trend 8: mood and spirit

  • Key Trend 9: Real Food and the UPF Challenge

  • Key trend 10: Provenance and authenticity

For more information about this report visit https://www.researchandmarkets.com/r/n5xbdf

CONTACT: CONTACT: ResearchAndMarkets.com Laura Wood,Senior Press Manager [email protected] For E.S.T Office Hours Call 1-917-300-0470 For U.S./ CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900

Maria J. Book